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I'm sure that title has been used a lot lately...
This post is mainly to point out the tiny little add on recall of 8,000 Tacoma Trucks for faulty front drive shafts (bbc). Didn't want it to get missed it having been announced at the end of the week with no one paying attention.
But a big thanks to the media for whipping this thing into a frenzy that will surely score some more taxpayer bucks over at National Highway Traffic Safety Administration so they can get involved in matters like these that have been pretty well handled. Sure, we might like to see Toyota act a bit quicker, but I'd say they've handled it like the pros they are.
And for the most part, this has been a rather risk free recall. We all mourn those who passed, but we also all know the inherent risks in strapping yourself into a box on wheels going around at 65 miles per hour. Its not like Toyota was trying to kill people... If the highly skilled engineers at Toyota didn't see an issue when designing and producing the vehicle, the engineers at NHTSA likely would have also missed it during a total vehicle inspection.
Adding more layers of bureaucratic red tape...
THIS is whyipaytaxes.
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2 comments:
Sorry buddy, don't want to piss in your Cheerios, but an article on Yahoo! today said that Toyota actually knew of the problem. It saved them nearly 100 million dollars by negotiating with our gov't on the recall of their floormats, and basically claimed it a victory. I don't know who's worse, Toyota for saving a few bucks over lives or our Gov't saying it's alright for them to use those shortcuts.
http://finance.yahoo.com/news/Documents-Toyota-boasted-apf-3066044297.html?x=0
You know... I hadn't thought that post through all the way. As a 'marketing professional' you wouldn't think I'd be so susceptible to falling victim to a couple radio and television commercials.
I do humbly digress from my point and give props to Anon for calling this one right. Toyota did what they had to do and are handling it pretty well now... In the run up though, they certainly were running the 'Fight Club' formulas on this mess (How many people have to die before we admit we made a mistake?) And the fact that our government was complicit... ...
I certainly had it wrong in the first post.
Oh, and I should have titled the post: Toyotal Recall
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