Groggle, Drinkle, just get me another beer

Cameron 'Cheap Beer is my Favorite Beer' Collie has a rather wonderful idea for a web site. Simply plug in your location and his service will locate the closest and cheapest beer.

Not a bad service. He thought he'd call it Groggle, as a play on the common Australian term for alcoholic beverage, grog. (No fellow Americans, the Australian word for beer is not Foster's)

"Good lord!" exclaimed Google. "What if confused drunken Australians intending to undertake an Internet search accidentally go to Groggle.com instead of Google.com??!??! Heavens No!"

So they thought they'd put the Australian government's trademark offices to work on this situation by fighting Cameron's attempts to trademark the term Groggle.

After 6 months of battling in court, they finally reached an agreement out of court. While no one is talking details, Cameron tweets that he will be enjoying a bottle of 'Australia's Most Expensive Beer' after the agreement.

Of course, Groggle lost. The new site will be called Drinkle.com. Also a fun name that ought to catch on quite nicely.

THIS is whyAUSSIESpaytaxes.

read more: Google scotches Australian 'Groggle' search(bbc)
drink more: Drinkle.com